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Coke's Struggle to Break Into the $500 Billion Global Coffee Market

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Coke's Struggle to Break Into the $500 Billion Global Coffee Market

Description: Coca-Cola’s acquisition of Costa Coffee was supposed to spread the brand's self-serve espresso machines and drinks around the world. Instead, Coke got burned. Kristina Peterson reports.

Read more: https://www.bloomberg.com/news/features/2026-10-21/h ... Read more
      
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